Takuma Watanabe is an absolute legend in the industry and the owner of several bars in New York, including cult favorite Martiny’s. And, before that? He was sharpening his skills in Tokyo. Japan demands respect for rituals, precision, and ingredients, and it’s this heritage that goes into everything Takuma does behind the bar. It’s mesmerizing to watch him in action, with every movement done on purpose and with calculated precision. And guess what? We were lucky enough to connect with him online. 

Full disclosure, we didn’t meet him IRL (yet)—but we did binge-watch all the content we could find on Instagram and Grand Marnier’s Grand Encounters. And so, naturally, we had a few questions for him. Not to fangirl (ok, maybe just a little), but to get his take on one of 2025’s biggest mixology trends: minimalist cocktails. In this trend, simple drinks are taking center stage, and over-garnished (and unreasonably complicated) cocktails are taking a back seat (cue a collective sigh of relief).

So, if you’re here to find ways to make stand-out simple cocktails at home, you’re in good company. 

In conversation with Takuma

Takuma chats about how holding back can actually get your creative juices flowing, how the right glassware can elevate the experience, why real ingredients are such a big part of minimalist culture—and so much more. 

On ingredients and simplicity

Want to know the first rule for making great minimalist cocktails? Of course you do. It’s this: a good drink starts with what you put into it. The ingredients you choose to add (and to leave out) can make or break your cocktail. That’s because when you keep things simple, there’s no room for bad ingredients to hide. Takuma breaks down just how much thought goes into choosing ingredients when making simple cocktail recipes.

TM: What should we look for when choosing spirits or mixers?

Don’t be afraid to make your own mixes or syrups at home. Instead of buying margarita mix, use fresh citrus and agave/honey/maple syrup and it will automatically elevate the taste of the cocktail due to the freshness. When you can find organic, real ingredients, it will always improve the quality of the cocktail. 

TM: Are there any Japanese ingredients you’d recommend for people trying minimalist cocktails at home? 

Yuzu is a great Japanese citrus that can help to make cocktails balanced with a little extra sweetness. 

TM: What’s one small change that can improve drinks at home? 

Very clean, pure ice is something that can easily elevate a drink at home. Using filtered water is important when making ice at home to make the ice as pure as possible. You can play around with different types of water—bottled brands, hard water, soft water—to see how they affect your cocktails.

TM: What’s your final advice for anyone trying to make better drinks with fewer ingredients? 

Nice glassware can always elevate a drink. Even without a garnish, having nice glassware makes the drink elegant on its own. 

On technique and restraint  

In minimalist cocktail making, precision is key. And so are things like understanding temperature, using your senses to see if a cocktail is ‘done’, and how the way you stir a Martini can change everything.

TM: How do you know when a cocktail is “done”? Any advice for over-thinkers? 

It takes time to learn the exact timing of when a cocktail is “done”. But some key things to look out for: make sure the cocktail is the right temperature (this changes depending on the cocktail), smell the cocktail to confirm that the dilution is at the proper place, and taste to make sure that all the flavors are coming through harmoniously.

TM: One cocktail that best reflects your minimalist style? 

A Martini. It’s something that is simple but takes time to perfect. Practice stirring ‘smoothly’ to create a great Martini. If you’re making noise (or can hear the spoon clinking on the glass as you stir), then you need to keep practicing. If you stir and make a noise, it causes aeration, which makes the Martini lose the texture you’re looking for. A Martini seems like a simple cocktail, but it requires a lot of technique and finesse, so I encourage people to keep practicing their stirring if they want to perfect their Martini-making skills. 

TM: Are there any lessons from your travels that home mixologists can learn from?

Try new spirits and flavors both in food and drinks to help grow your palate. In order to master new types of cocktails and flavors, you have to be open to trying new drinks and foods. Because of my background growing up in Japan, I do lean towards Japanese flavors because it is my comfort. But I get a lot of my inspiration from new foods and cocktails that I regularly try. It helps to keep me creative and excited about creating new cocktails with unique ingredients and flavor profiles. 

On making simple cocktail recipes shine 

A twist on the Negroni or Margaritas made with top-shelf ingredients? Sign us up! Takuma shares two of his favorite simple cocktail recipes that you’ll want to try at home.

TM: Can you share a simple cocktail recipe that shines because of the ingredients? 

A Negroni is a very simple drink that’s easy to make at home. A twist on the Negroni that I love to make is the Kingston Negroni with rum, Campari and sweet vermouth. My preference is to use Appleton Estate 8-year Jamaican rum, or if you want to be a little fancier, they have vintage special editions—I like the 20-year aged. Another favorite to make at home that can be very easy is the Margarita. My twist is to use Mayenda Reposado with Grand Marnier instead of triple sec, and using Meyer lemon instead of the traditional lime. It feels like a more elegant Margarita. 

On creativity and confidence

Do you have friends on the way, but your bar cart is looking a little sad? We have some good news. Creativity through restraint is basically the core of minimalism, so consider yourself challenged.

TM: When you’re working with just a few ingredients, how do you keep things interesting? 

I suggest using elegant and delicate glassware—this can make any cocktail at home feel like you’re at a sophisticated bar. Have a variety of ice trays with different shapes and sizes to elevate the look of any cocktail that is served on the rocks. Utilize garnishes from your kitchen – any herbs, fruits, citrus, and get creative! 

TM: Minimalist cocktails are getting more popular in bars and at home—why do you think that is? 

Keeping it simple can make it easier to learn how to make a well-balanced cocktail. It allows home bartenders to perfect the technique behind classic cocktails, which makes them feel more confident to then put their own twist on things. When you complicate a drink with too many ingredients, it makes it harder to make a balanced drink—especially for home bartenders who may not be as experienced.  

On culture and influence  

Takuma’s approach is influenced by two cities: Tokyo and New York. He shares what he’s learned—and how you can channel that same energy at home.

TM: What can home bartenders learn from Japanese and New York cocktail culture? 

From Japanese cocktail culture, I learned that you must master making classic cocktails before experimenting with new ingredients and flavors and making your own version of it. To make a well-balanced cocktail, you need to perfect the technique of the classic cocktail before putting your own personal spin on it. From New York cocktail culture, I learned how to make quality cocktails in a very fast-paced environment. 

Final thoughts

Let’s face it—life is moving at a rapid pace, drinks are being overpoured, and AI is blurring the lines of reality. It’s good to be reminded that there’s comfort (and great cocktails) to be found in being real, slowing down, holding back, getting creative—and learning how to stir a Martini with the quiet confidence of Takuma Watanabe.  

About Takuma Watanabe

Takuma Watanabe brings a calm intensity to the world of cocktails. Originally from Tokyo, he began as a barista before moving into bartending under the mentorship of Shuzo Nagumo at Code Name Mixology. That foundation shaped his move to New York, where he spent eight years at the iconic Angel’s Share, quietly building a reputation for steady confidence and layered creativity. 

Today, Takuma is the co-owner of Martiny’s, an award-winning, three-level bar in Manhattan that blends Japanese hospitality with New York culture. In 2024, he was named Bartender of the Year at the Spirits Business Awards and Best Bartender in North America at the Shaker Awards and was a semi-finalist for the 2025 James Beard Awards. 

Known for his understated brilliance, Takuma continues to raise the bar in global cocktail culture, one precise pour at a time. 

Whether you’re a bourgeoning home bartender or just curious about what you’re sipping after dinner, this guide covers the essentials. We take a look at what liqueurs are, how they’re made, the different styles out there, and a few amazing liqueur-based cocktail recipes you can make at your next dinner party.  

What is liqueur?

A liqueur is a sweetened alcoholic drink flavored with fruit, herbs, spices, nuts, flowers, or other botanicals. It typically has an ABV between 15–35% and is used in cocktails, desserts, and as an aperitif or digestif. Unlike liquors (like vodka, rum, or gin), liqueurs are flavored and sweetened after distillation. They also differ from aromatic bitters, which are highly concentrated, usually unsweetened, and used in small quantities. 

How liqueurs are made

Most liqueurs are made by blending a base liquor (like brandy or neutral alcohol) with some sweetness and added flavors. These flavors usually come from fruits, herbs, spices, nuts, or flowers. 

There are two ways to extract the flavors from the ingredients: by soaking the ingredients in alcohol (a process called maceration) or by re-distilling the alcohol with those ingredients. Sweeteners like sugar, syrup, or honey are then added to balance the flavor and give the liqueur its texture. 

While the production process varies by style and brand, most liqueurs are shelf-stable and have an ABV between 15 and 35%. 

Key types of liqueurs

Herbal and amaro liqueurs 

Herbal and amaro liqueurs speak to age-old traditions. Rooted in regional recipes and passed down over generations, herbal liqueurs are often made with a mix of botanicals. Think herbs, barks, citrus peel, and spice. While some are syrupy and soft, others are dry and assertive, but most of them fall somewhere in between. 

Averna is a standout here. It’s a Sicilian amaro that combines citrus, herbs, and spices into a smooth, balanced sip that can be served neat, on the rocks, or stirred into a cocktail. Northern Italy’s Braulio brings a rugged, alpine twist. Aged in oak barrels and infused with mountain botanicals, it’s a little drier and has a forest-y kind of depth. 

And then there’s Cynar, made from artichoke and 13 other botanicals. It sounds unusual, but don’t let that put you off. It’s earthy, vegetal, and full of charm; great with soda, tonic, or as the bitter backbone for various cocktails. 

Cocktail suggestion: Cynar Negroni

A Cynar Negroni is a delightful twist on the classic Negroni cocktail. Swapping Campari for Cynar adds a deeper, earthier dimension to the drink, setting the scene for a bittersweet symphony that pairs beautifully with the botanicals of gin and the rich, aromatic sweetness of sweet vermouth. It’s a cocktail that’s familiar yet adventurous, perfect for those who appreciate complex, herbaceous flavors. 

Learn more: Discover the Best Cynar Cocktails (Sip & Savor the Unique Flavor) 

Nut and seed liqueurs

Nut and seed liqueurs are typically smooth, toasty, and just sweet enough to feel indulgent. They often show up after dinner, but they’ve also earned a permanent place on many cocktail menus. They’re warming. They’re satisfying. They’re the liquid equivalent of kicking your shoes off after a long day. 

Frangelico is the hazelnut liqueur that everyone recognizes; roasted nuts, cocoa, vanilla, and spice all rolled into a silky pour that holds its own over ice or in a decadent drink. Whether you’re working with hazelnut, almond, cacao, or even coffee bean flavors, this style leans into comfort without being excessively sweet. 

Cocktail suggestion: Hazelnut Espresso Martini

You can give your Espresso Martini a nutty twist with a gorgeous hazelnut liqueur to add a lovely warmth and irresistible flavor. This showstopper of a drink is easy to shake up and makes the perfect indulgence for special occasions. 

Learn more: 9 Creative Espresso Martini Variations 

Cream liqueurs

Cream liqueurs bring a soft, velvety touch. Blending real dairy (or plant-based alternatives) with liquors and flavorings, they come to the party with a silky texture and sweet profile that’s hard to resist. 

These are the liqueurs people reach for when they want something gentle and luxurious. They show up in winter cocktails, poured over ice, or swirled into a cup of coffee when the mood calls for something indulgent. In this category, you’ll find flavors like chocolate, caramel, cinnamon, and vanilla, all built around a rich, creamy base. 

Cocktail suggestion: Gingerbread Martini

We don’t know about you, but there’s just something about cold nights, crackling fires and good friends that makes us want to shake up decadent drinks. If you know what we’re talking about, then you’re going to want to add this Gingerbread Martini to your cocktail list for your next winter vacation. 

Coffee and chocolate liqueurs

Bitter meets sweet in this flavor-packed category. Coffee and chocolate liqueurs are dark, intense, and made for sipping neat or for mixing into dessert-style drinks. 

Coffee liqueurs usually hinge on roasted, nutty, and slightly caramelized flavors, while chocolate versions range from dark and cocoa-heavy to creamy and sweet. Whether you want something with bite or something to melt into, these liqueurs are all about depth and indulgence. 

Cocktail suggestion: Brandy Alexander

The glitzy Brandy Alexander recipe hails from the 1920s Great Gatsby era and became the coolest cocktail of the 1970s when Beatles fans discovered it was John Lennon’s favorite drink. Glamorous, romantic, and indulgent, this delightful dessert cocktail is ideal for those who crave an after-dinner sweet. 

Also see: 11 Chocolate Liqueur Cocktails for a Decadent Sip 

Floral liqueurs

Delicate, fragrant, and often a little mysterious, floral liqueurs offer a lighter, more aromatic flavor experience. They’re made using ingredients like elderflower, violet, rose, or lavender, and used sparingly for maximum effect. 

These liqueurs might not star in every drink, but they’re often that little touch that brings the cocktail together. A few drops in a gin-based cocktail, a rinse in a coupé, or a float on a sparkling serve can shift a drink from simple to special. 

Cocktail suggestion: Pear Martini

The Pear Martini is an irresistible sipper that we’re sure will become your signature drink for elegant get-togethers in fall. Made with pear-flavored vodka, simple syrup, lemon juice and a splash of elderflower liqueur, this simple Martini is ready in five minutes.   

More flower power: 13 Tasty Elderflower Cocktails You’ll Adore 

Anise-flavored liqueurs

You know it when you smell it—anise liqueurs are known for that bold, licorice-forward aroma that tends to divide a room. Made using aniseed, fennel, or star anise, these liqueurs are common across Mediterranean countries and often served with water to create that signature cloudy appearance. 

Ouzo 12 is a prime example. With roots in Greece and a recipe that dates back over a century, it delivers a clean, sharp hit of anise with just enough sweetness to keep things smooth. Sipped slowly, ideally with food and friends, it’s a flavor that’s not trying to be anything else. 

Cocktail suggestion: Bold Greek Coffee

A coffee cocktail is a great way to round off a meal in a kicky way, and this fennel-laced sipper is something completely unique. Make a fennel-infused simple syrup using our foolproof method. Then, to make the Bold Greek Coffee Cocktail, fill a stemless wine glass with ice, add 1 oz fennel syrup, 2 oz Ouzo 12, 1 oz coffee liqueur, and 4 oz chilled coffee, then give it a gentle stir. Garnish with an orange slice and serve. 

Spiced and chili liqueurs

These liqueurs bring the heat, sometimes literally. Spiced versions lean into cinnamon, clove, cardamom, and warm wintery flavors. Others introduce chili, pepper, and smoke to dial things up. Ancho Reyes Original is meticulously crafted using only the finest ancho chiles (sun-dried peppers), ensuring unparalleled quality. Ancho Reyes Verde liqueur, on the other hand, is made using fresh poblano chiles, resulting in a liqueur that’s lighter and more herbaceous. 

Cocktail suggestion: Spicy Negroni

The Spicy Negroni is sultry and smoky with the warming hum of sun-ripened ancho chiles. Its flavor is revealed sip by sip as you delve deeper into layers that are bitter, smoky, and spicy. It’s a cocktail that ignites the senses without overwhelming them and leaves a lingering impression long after your glass has been emptied.  

Learn more: 15 Spicy Ancho Reyes Cocktails to Turn Up the Heat 

Fruit liqueurs

Fruit liqueurs are bright, juicy, and packed with personality. Whether it’s citrus, stone fruit, berries, or tropical flavors like banana, this category brings color and character to cocktails and simple serves alike. 

Grand Marnier is a classic orange liqueur made with cognac and bitter orange essence; it’s rich, deep, and perfect for cocktails that need a little citrus lift with extra complexity. Then there’s Zedda Piras, made from myrtle berries in Sardinia. It’s aromatic, dark, and layered with wild berry intensity. 

Further afield, you’ll find liqueurs made with cherry, raspberry, peach, and more, each one adding a different dimension depending on the fruit, base liquor, and method of infusion. Some are zingy. Some are sticky sweet. Others are dry and floral. That’s the beauty of the fruit liqueur family; it’s vast, and there’s something in it for everyone. 

Cocktail suggestion: Grand Mimosa

Take your regular Mimosa to a top-shelf level with the addition of a zesty splash of Grand Marnier. While it might seem like a tiny twist on the traditional recipe, orange liqueur gives it a big flavor makeover. Perfect if you’re hosting a more luxurious brunch. 

Curious about orange liqueurs?

We see you. There are so many interesting angles to explore! Here are a few articles that you can read next: 

• 14 Cocktails with Orange Liqueur That Will Zest Up Your Next Party 

• Grand Marnier vs. Triple Sec: The Difference Explained 

• Grand Marnier vs Cointreau: Everything You Need to Know 

• 9 Tasty Cointreau Substitutes to Try in 2025 

From fruity to nutty, spice-laced to herbaceous, liqueurs add depth, sweetness, and flavor to all kinds of cocktails and desserts. They’re endlessly versatile and pave the way for delicious creativity. Whether you’re mixing a classic cocktail or dreaming up something brand new, liqueurs make it easy to explore flavor in fun and tasty ways. Visit the Grand Marnier, Frangelico, and Averna websites for more recipe inspiration, and remember to sign up for our newsletter to stay in the Mix.  

What are SKYY RTS Martinis?

SKYY RTS Martinis are expertly pre-mixed cocktails designed for ultimate ease and style, packaged in sleek, portable bottles that make serving effortless. While some RTS Martinis come in a can, SKYY elevates the experience with a premium bottled format, offering an elegant presentation that matches the quality inside. Crafted with authentic SKYY Vodka and high-quality ingredients to match, these Martinis boast perfectly balanced flavor profiles. 

SKYY Vodka made its debut in the early 1990s with a bold mission—to craft a vodka that would elevate cocktail culture. It wasn’t just about taste; SKYY aimed to revolutionise the way vodka was seen and sipped. With its innovative spirit and striking style, it captured the essence of 90s cool: effortless, confident, and forward-thinking. It wasn’t long before SKYY became a favorite for iconic cocktails of the decade, including the ever-popular Cosmopolitan. Today, that same passion and spirit of the 90s live on in every RTS bottle, bringing a new way to enjoy SKYY’s signature smoothness with effortless convenience.

Read next: 26 Types of Martinis You Should Know 

Why choose a Martini in a bottle?

Picture this: you’re catching up with friends, and someone suggests Martinis. No one needs to play bartender—SKYY’s ready-to-serve cocktails have you covered. Each bottle is perfectly portioned and ready to pour, so all you need to focus on is enjoying the moment. 

With its sleek, eco-friendly packaging, SKYY also adds a touch of class to any setting. Whether it’s a casual hangout at home, a tasty treat while camping, or a toast for a special occasion, these expertly mixed Martinis deliver premium flavor without the hassle. It’s the magic of Martinis, made simple. 

Flavor profiles of SKYY RTS Martinis

SKYY’s premade Martinis come in two iconic flavors, each crafted to perfection for an elevated cocktail experience. 

Espresso Martini: Bold and rich, this classic drink is all about indulgence. With notes of espresso, caramel, and vanilla, it’s smooth and satisfying. Pair it with chocolate desserts or serve it as a delicious after-dinner drink on its own. 

Cosmopolitan: Tangy lime meets a touch of sweetness in this fruity Martini variant. Perfectly balanced and ultra-smooth, it’s a go-to for lighter fare like fresh seafood or summery charcuterie boards. 

Learn more: 9 Creative Espresso Martini Variations 

When to enjoy SKYY RTS Martinis

SKYY RTS Martinis are the ultimate crowd-pleaser, ready to elevate any occasion with minimal effort. 

• Hosting effortless parties: Skip the shaker and keep the vibe flowing. These Martinis are perfect for serving up a touch of sophistication at gatherings, with no bartending skills required. Simply chill, pour, and impress your guests with an ice-cold Cosmopolitan or Espresso Martini. 

• Outdoor adventures: The sleek, portable glass bottles make them a breeze to pack for al fresco occasions. Whether you’re soaking up the sun around the pool or catching the sunset on top of a mountain, these Martinis add a classy twist to your outdoor adventures. 

• Casual celebrations: SKYY’s RTS Martinis are great for last-minute get-togethers—so make sure you always keep a few bottles in your fridge for those unexpected occasions. 

Colors of Change: SKYY’s Snapshot of Support for the LGBTQIA+ Community 

How SKYY is a cut above the rest

The ready-to-serve cocktail market has exploded, but let’s be honest—not all options hit the mark. Many lack the finesse and quality cocktail lovers crave. That’s where SKYY RTS Martinis shine. Designed with care and precision, they stand out as the premium choice for those who value both flavor and experience. Here’s what sets SKYY apart: 

• Authentic SKYY Vodka: Made with SKYY’s signature vodka, enhanced with Pacific minerals for a smooth, clean finish. 

• Perfectly balanced recipes: Crafted to deliver a harmonious blend of flavors in every sip.

• Sleek bottled design: Forget cans—SKYY’s elegant glass bottles bring a touch of sophistication to any occasion. 

• Bar-quality at home: Whether hosting or relaxing, these Martinis offer the same flavor you’d expect from a professional bartender. 

• Sustainably minded: The eco-friendly packaging reflects SKYY’s commitment to quality, inside and out.  

Also see: SKYY Vodka Cocktails for Summer 

Serving and garnishing tips

A little creativity can go a long way. These thoughtful touches turn SKYY RTS Martinis into the centerpiece of any occasion!  

Espresso Martini

Serve it ice cold in a chilled Martini glass to enhance its rich, bold flavor. Add three coffee beans on top—a classic touch symbolizing health, wealth, and happiness. Or top it with a scoop of creamy vanilla ice cream for a delicious Affogato twist.  

Pairing ideas 

• Appetizers: Aged cheddar or blue cheese with crackers and a fruity compote.  

• Mains: Slow-cooked beef sliders with caramelized onion jam. 

• Desserts: Tiramisu, dark chocolate mousse, or coffee macarons. 

Cosmopolitan 

Pour into a chilled Martini glass and finish with a twist of fresh orange or lime peel. This simple garnish adds a bright pop of color and a burst of citrus aroma. 

Pairing ideas 

• Appetizers: Mini crab cakes or smoked salmon crostini.  

• Mains: Grilled chicken skewers with a citrus glaze or fresh sushi rolls. 

• Desserts: Key lime pie, lemon sorbet, or a fresh fruit tart. 

Cheers, dears! 8 Vibrant Rainbow Cocktails with SKYY Vodka 

Choose SKYY RTS Martinis for modern entertaining

Modern entertaining is all about making things look effortless, while still delivering that wow factor. SKYY RTS Martinis strike the perfect balance between convenience and luxury, allowing you to impress your guests without spending hours prepping behind the scenes. 

For cocktail lovers, these expertly crafted Martinis offer the bar-quality flavors they crave, while first-time Martini drinkers can enjoy a flawless introduction to the classics. Whether it’s a casual get-together or a chic soirée, SKYY RTS Martinis bring sophistication to the table—no shaking required. 

Now you know! With SKYY RTS Martinis in the mix you’ll always be the host with the most. Tag us when you share your quick-sticks creations on Instagram and visit the SKYY Vodka website for more cocktail ideas. In the meantime, remember to sign up for our newsletter so we can send you some delightful drinkspiration each month.  

While it’s worn many faces over the decades, the Perfect Martini stands out for its beautiful balance—equal parts dry and sweet vermouth, stirred into a silky mix with gin. It’s classy, punchy, and just plain satisfying.  

’Perfect Martini’ or the perfect Martini?

Before we all get our wires crossed, let’s get clear on the terminology. A Perfect Martini (in this instance) does not only refer to a drink well made. In this case, the term actually refers to a type of Martini.  

 To clear things up, here’s a quick rundown on popular Martini types, based on their ingredients (most notably, the type and amount of vermouth):  

• Dry: Typically, 6 parts gin or vodka to 1 part vermouth. Extra dry calls for the slightest splash of vermouth, or a glass-coating wash. 

• Wet: A higher percentage of vermouth, usually around 3 parts gin or vodka to 1 part vermouth.  

• Perfect: A Martini that features 1 part dry vermouth and 1 part sweet vermouth to 4 parts gin or vodka. 

• Dirty: A Martini with olive brine added to the mix. 

The distinction can be a little tricky, we know, but once you taste this sassy sipper, you’ll be glad to have engaged with the linguistic acrobatics, we promise.   

Choosing your ingredients

When it comes to the base liquor, the big question is: gin or vodka? Gin brings bold botanical flavors that shine through the vermouth, making it the traditional go-to for a Perfect Martini. Vodka, on the other hand, smooths things out. It’s crisp, clean, and more neutral, ideal for those who like their Martini a little sleeker. Both are fair game. It just depends on your taste. 

As for the vermouth, balance is everything. A Perfect Martini calls for equal parts dry and sweet, so you want to choose ingredients that string together naturally. For instance, Cinzano Extra Dry offers a floral sweetness with a touch of spice, while Cinzano Rosso adds richness, gentle bitterness, and a warm herbal edge. Together, they strike the perfect chord—smooth, complex, and quietly elegant. 

Read next: Best Gin for a Martini (Classic, Dry & Dirty) 

Shaking vs stirring Martinis

Let’s settle this age-old debate. Stirring is the traditional method for a reason; it gently chills and dilutes the drink without bruising the gin or making it cloudy. A Martini should be smooth and crystal-clear, not full of air bubbles or shards of ice. 

Of course, there are moments when shaking makes sense. If you’re using vodka, shaking can soften the edge and add a touch of aeration. It’s also a valid move if you prefer your drink extra cold with a bit more dilution (or if you’re simply in a James Bond kind of mood). 

Also see: 26 Types of Martinis Every Cocktail Lover Should Know 

How to make a Perfect Martini

Here is the recipe you’ve been waiting for. Equal parts sweet and dry vermouth bring a beautiful balance to this gin-forward classic, with just enough flair to keep things interesting. 

INGREDIENTS 

• 2 oz Bulldog Gin 

• 0.5 oz Cinzano Vermouth Extra Dry 

• 0.5 oz Cinzano Vermouth Rosso 

METHOD 

1. Add the gin and vermouth to a mixing glass packed with fresh ice.  
2. Stir with purpose; slow, steady movement for about 30 seconds to chill and dilute just right.  
3. Strain into a chilled cocktail glass, and finish with your favorite garnish: a lemon twist for zing, or a skewer of olives for that briny edge.  
4. Sip and savor. 

Why you should always chill your glass

A lukewarm Martini is not a vibe. An ice-cold glass keeps your cocktail crisp from first sip to last. And when you’re working with high-proof spirits and delicate vermouth, temperature matters. Little steps like this might seem small, but they’re what take your Martini from decent to dead-on perfect. 

Learn more: 11 Fruity Martini Recipes to Add Some Color to Your Next Party 

Tips for perfecting & customizing your Perfect Martini

Your Perfect Martini should feel tailored—a drink that suits you. Try a few tweaks, trust your palate, and enjoy the ride. Here are a few golden rules to keep in your pocket 

• Try different gin-to-vermouth ratios to find your sweet spot. Love it bone dry? Dial the vermouth back. Prefer a silkier mouthfeel? Lean into that 1:1 balance. 

• Play with garnishes. A skewer of green olives adds a savory twist, while a grapefruit peel brings in a deeper citrus vibe. You can switch it up depending on your mood. 

• Chill everything—your gin, your vermouth, your glass. It keeps the flavor tight and the texture silky. 

• Use quality ice. Avoid freezer-burnt cubes that melt too fast and water down the whole show. 

• Keep your vermouth fresh. Store it in the fridge and aim to finish the bottle within a few weeks. Vermouth is wine-based, so it doesn’t last forever. 

Other Martini recipes to try

If the notion of a Perfect Martini has you excited to stir up some classic cocktails, here are a few others you should try:  

Dry Martini 

Classic Martini 

Dirty Martini 

50/50 Martini 

Pickle Martini 

Vesper Martini 

There you have it, cocktail lovers, the short and sweet intro on how to make a Perfect Martini. Visit the Bulldog Gin and Cinzano websites for more insider info on stirring up perfect clinkers and remember to sign up for our newsletter go stay in the Mix.  

Whether you’re after a smooth, fruity classic or something a little unexpected, this quick guide has you covered. We’re sharing all our go-to guava cocktails, expert pairing tips, and essential bartending techniques to help you mix like a pro.  

Why guava is perfect for cocktails

There’s something irresistible about the flavor of guava. It’s bold and tropical, with just the right balance of sweet and tangy, making it a knockout addition to any cocktail. The aroma alone is a total joy—a mix of ripe pear, juicy strawberry, and a hint of citrus that instantly transports you to sun-drenched beaches.  

But it’s not just about the flavor. The mouthfeel of guava juice is also luxuriously smooth, with a velvety texture that gives cocktails a full-bodied richness. Whether blended into a lush slushy or shaken into a crisp, citrusy clinker, guava juice cocktails bring depth and dimension to every sip. 

Iconic Cuban Cocktails: A Guide to Classic Recipes & History 

A fruit with roots in the tropics

Guavas have been cherished for centuries, with origins tracing back to Central and South America. Indigenous cultures have long enjoyed this resilient fruit, and thanks to its adaptability, it has spread across Asia, Africa, and the Caribbean, thriving in warm, subtropical climates.  

Today, guava trees flourish in places like Mexico, India, Thailand, and South Africa, producing plump, aromatic fruit that’s packed with natural sweetness. While fresh guavas are a treat on their own, their juice is what really shines in cocktails—paving the way for bold, tropical flavors in every pour. 

What’s Hot and What’s Not: 2025’s Top Cocktail Trends Predicted by the Experts 

Best guava cocktails to try

1. Classic Guava Margarita (Guavarita)

A sensational twist on a classic, the Guava Margarita delivers a smooth balance of sweet, tangy, and citrusy flavors. To make one, fill a shaker with ice and add 2 oz guava nectar, 2 oz Espolòn Tequila Blanco, 1 oz Grand Marnier, and 1 oz freshly squeezed lime juice. Shake until well-chilled, then strain into a salt-rimmed glass over fresh ice. Garnish with a lime slice or wedge and enjoy immediately. 

2. Guava Rum Punch

Guava Rum Punch is the ultimate tropical crowd-pleaser. To make one, fill a shaker with ice and add 1.5 oz Wray & Nephew rum, 0.5 oz Grand Marnier, 0.75 oz freshly squeezed lime juice, 1 oz pineapple juice, and 4 oz guava juice. Shake vigorously for 15–20 seconds, then pour into a chilled glass or one filled with fresh ice. Garnish with citrus slices to serve.  

3. Guava Vodka Spritz

Light, crisp, and with a hint of heat, the Guava Vodka Spritz is a gorgeous twist on a classic spritzer. In a shaker, combine 0.5 oz fresh lemon juice, 1.5 oz SKYY Vodka, 5 oz guava juice, and a whole or sliced green chili. Add ice and shake for 10–15 seconds to infuse the flavors. Strain into a glass filled with ice, then top off with sparkling water for a lively, effervescent finish.  

4. Guava Paloma  

An island-style spin on the iconic tequila sipper, the Guava Paloma delivers the perfect balance of sweet, tart, and bubbly. In a shaker filled with ice, combine 1.5 oz Espolòn Tequila Reposado, 1 oz guava juice, 0.5 oz fresh lime juice, and a drizzle of agave syrup (if desired). Shake for 20 seconds until well-chilled, then strain into a Tajín-rimmed glass filled with fresh ice. Top with 4 oz sparkling grapefruit juice and garnish with a lime wheel.  

5. Guava Coconut Daiquiri

Creamy coconut and beguiling guava come together in this velvety, tropical daiquiri with a hint of herbal intrigue. Scoop a heaping tablespoon of fresh guava into a shaker and muddle well to release its juicy sweetness. Add 1.5 oz coconut fat-washed white rum, 1 oz lime juice, and 0.5 oz simple syrup, then shake vigorously with ice.  

Pour a small amount of Green Chartreuse into a chilled coupe, swirl to coat the glass, then discard the excess. Double strain the cocktail using a fine mesh sieve, then garnish with a lime wheel for a bright, citrusy finish. 

6. Spicy Guava Collins

This bright and breezy riff on the time-honored Tom Collins clinker offers a harmonious blend of sweet and flavors, making it an ideal summer sipper. Fill a shaker with ice and add 1.5 oz Bulldog Gin, 1 oz guava syrup, 0.25 oz jalapeño liqueur, and 0.25 oz lemon juice. Shake well to combine, then strain into a highball glass filled with ice. Top with a splash of club soda, sprinkle with ground black pepper, and garnish with fresh mint.  

Learn more: The Ultimate Guide to Making Syrup for Cocktails 

7. Guava Mezcal Margarita

A smoky upgrade to the tropical favorite, the Guava Mezcal Margarita brings a rich depth to every sip. Fill a shaker with ice and add 2 oz guava nectar, 2 oz Montelobos Mezcal, 1 oz Grand Marnier, and 1 oz freshly squeezed lime juice. Shake until well-chilled, then strain into a salt-rimmed glass over fresh ice. Garnish with a lime slice or wedge, and let the bold, smoky notes mingle with guava’s natural sweetness. 

Now Trending: Easy Mezcal Cocktails for Agave Lovers 

8. Guava Vodka Sour

Craving a cocktail that’s got a creamy texture and tropical zing? Then you’ll want to whip up a Guava Vodka Sour! In a shaker, combine 2 oz SKYY Vodka, 1 oz guava puree, 1 oz fresh lime juice, 0.5 oz simple syrup, and one egg white. Shake without ice for about 15 seconds to create a rich, foamy texture.  

Add ice and shake again for another 15 seconds to chill and aerate the mixture. Strain into a glass filled with fresh ice, letting the velvety foam settle on top. Garnish with a slice of guava or lime.  

9. Guava French 75

Lush guava, fresh berries, and sparkling rosé come together in this celebratory drink. In a shaker, gently muddle a few fresh strawberries with 1 oz of freshly squeezed lime juice until broken down. Add 1 oz vodka and 1 oz guava syrup, then fill the shaker with ice and shake until icy cold. Strain into a chilled flute or coupe glass, then top with 2–3 oz sparkling rosé. 

10. Guava Martini (Guavatini)

The fantastically fruity notes of guava shine in this sophisticated yet playful cocktail. To make one, fill a shaker with ice and add 2 oz SKYY Vodka, 1 oz guava purée, 0.5 oz Grand Marnier, and 0.5 oz fresh lime juice. Shake vigorously for 15–20 seconds until well-chilled, then strain into a chilled martini glass. Garnish with a slice of guava or fresh lime. 

Tips for making pro-level guava mixed drinks

DIY guava juice vs. store-bought vs. nectar

Making homemade guava juice is surprisingly easy. Simply blend ripe guavas with water, strain out the seeds, and enjoy a silky-smooth liquid bursting with tropical flavor. A squeeze of lime or a touch of honey can elevate the taste even more. 

If you’re short on time, store-bought guava juice and guava nectar are both widely available and make excellent cocktail mixers. Guava juice is typically lighter and more hydrating, while guava nectar is thicker and more concentrated, bringing an extra punch of flavor to your drinks.  

For the best results, look for 100% juice or nectar with no added sugars or artificial flavors—you want the pure, tropical essence of guava to shine. Cold-pressed or minimally processed options will deliver the freshest taste. 

How to make coconut fat-washed rum

Fat-washing infuses rum with rich coconut flavor, giving your daiquiri an ultra-smooth, creamy texture. To make it, combine 1 cup Wray & Nephew rum with 1/8 cup liquid coconut oil in a mason jar. Stir well and let it infuse at room temperature for 12 hours.  

Transfer the jar to the freezer and allow the coconut oil to solidify into a layer on top (about 3 hours). Once firm, poke a hole through the coconut layer and strain the rum through a fine mesh sieve. Store in the fridge for up to 4 weeks and use it in tropical cocktails for an extra touch of indulgence. 

Learn more: How to Create Delicious Fat-Washed Cocktails (A Comprehensive Guide) 

How to make guava syrup

To make guava syrup, combine 1 cup guava purée, 1 cup sugar, and half a cup of water in a saucepan over medium heat. Stir frequently as the mixture heats up, ensuring the sugar is fully dissolved.  

Once it reaches a gentle boil, reduce the heat and let it simmer for about 5 minutes, stirring occasionally to prevent sticking. Remove from heat and allow it to cool before transferring to a clean bottle or jar. Store in the refrigerator for up to three months. 

Ideal garnishes for guava drinks

Tropical guava cocktails pair gorgeously with a range of garnishes that enhance their flavor and visual appeal. Lime is a go-to choice, adding a zesty contrast that brightens every sip. A sprig of fresh mint brings a cooling effect, perfect for drinks served over ice.  

For those who love a little heat, a dusting of chili salt on the rim or a thin slice of fresh chili elevates guava’s natural fruitiness with a spicy kick. If you’re after something more delicate, edible flowers like orchids or nasturtiums add a stunning, aromatic touch that makes any guava cocktail feel extra special. 

How to balance your drink

The rich, fruity sweetness of guava can shine even brighter when balanced just right. Here’s how to tweak your cocktail if the flavors feel off: 

Too sweet? Add a splash of freshly squeezed lime or grapefruit juice to bring in some sharp, citrusy contrast. A few dashes of bitters (like orange, chocolate, or even mole bitters) can also mellow out excess sweetness without making the drink too tart. 

Too tart? A drizzle of honey, agave, or even a small amount of coconut water can smooth out the sharpness without overwhelming the guava flavor. A quick rinse of your glass with sherry or vermouth can also round things out with subtle depth. 

Too flat? A pinch of sea salt or a chili-lime rim can wake up the flavors and add an unexpected edge. If you want to brighten your cocktail without making it too sour, try a dash of white balsamic vinegar or a drop of tamarind syrup for a more layered acidity. 

Best spirits and cocktail bases to pair with guava

Guava is a super versatile cocktail ingredient, pairing very well with a variety of liquors. This includes:  

Tequila. The earthy, slightly peppery notes of tequila amplify guava’s tangy brightness. Blanco tequila keeps things fresh and citrusy, while reposado adds a touch of vanilla and oak for a richer profile. 

White rum. The smooth, slightly sweet character of white rum blends seamlessly with guava’s fruity richness, making for effortlessly drinkable tropical cocktails. It’s a natural match for tiki-style drinks and frozen blends. 

Campari. Guava and Campari create an intriguing balance between fruit-forward sweetness and bold, herbal bitterness. This duo works especially well in spritz-style drinks or stirred cocktails with vermouth. 

Vodka. With its neutral profile, vodka allows guava to take center stage. It’s a great choice for clean, crisp cocktails where the fruit’s natural flavor is the star. 

Bourbon. Guava’s liveliness plays surprisingly well with bourbon’s caramel, vanilla, and oak undertones. The contrast paves the way for smooth, well-rounded drinks with a bit more body. 

Gin. The floral and herbal notes of gin lift the tropical character of guava, making for an elegant, aromatic cocktail. London dry gin adds a crisp juniper edge, while more citrus-forward gins can highlight guava’s bright side. 

Aperol. With its bitter orange zest and subtle herbal depth, Aperol blends to perfection with guava for light, citrusy spritzes and highballs. 

Cognac. The deep fruit and spice notes of cognac bring out guava’s naturally lush, jammy flavors. It’s a fantastic choice for sophisticated, slow-sipping cocktails with a velvety finish. 

The bold, tropical flavor of guava makes it a powerhouse ingredient for cocktails, whether you’re after something light and citrusy or deep and complex. From the smoky intrigue of mezcal to the rich warmth of bourbon, there’s no shortage of ways to mix up something spectacular with this vibrant fruit.  

Ready to shake up more creative drinks? Explore more recipes from Campari, Aperol, Wild Turkey, Espolòn, and Courvoisier for endless inspiration. And don’t forget to sign up for our newsletter to stay in the mix with the latest cocktail trends, tips, and recipes! 

Fast forward to today, and with 90s trends making a stylish comeback, SKYY remains a modern staple for home-hosting shindigs. SKYY elevates classic 90s cocktails with its bar-quality formulation and timeless appeal, keeping things fresh for a new trendsetting crowd. 

SKYY Vodka: A 90s icon reimagined

Birth of a revolution

In 1992, SKYY Vodka burst onto the scene with one clear goal: to create the ultimate vodka for cocktail-making. But it wasn’t just about making great drinks; it was about shaking up the entire industry with a fresh perspective. SKYY’s inventive DNA fit right in with the sleek sophistication and bold glamor of the 90s. It quickly became a go-to for 90s vodka cocktails like the Cosmopolitan and Apple Martini, turning them into timeless symbols of style and celebration. 

Learn more: How to Plan a 90s Theme Party That’s More Than Aiight! 

The marvelous Martini, reinvented

SKYY Vodka was made for Martinis—smooth, crisp, and bar-quality. Its secret? Pacific mineral-enhanced water gives it a clean, balanced taste, perfect for shaking or stirring up a classic clinker. Back in the 90s, SKYY helped define cocktail culture with drinks like Dry Martini, and Lemon Drop. Now, with 90s cocktail recipes making a comeback, it’s never been easier to mix up a little at-home magic and serve Martinis that look (and taste) the part. 

Also see: The Vintage Cocktail Comeback (Why Old School Cocktails are Trending) 

Popular vodka cocktails of the 90s

1. Cosmopolitan

A pop culture icon thanks to Sex and the City, the Cosmopolitan is the drink that defined a decade. With its delicate pink hue and elegant mouthfeel, it’s the ultimate blend of sweet and tart, making every sip feel effortlessly chic. Whether you’re channeling a Manhattan rooftop party or a girls’ night in, this cocktail adds instant glamor. Pair it with mini smoked salmon blinis for the perfect 90s-inspired bite.  

2. Espresso Martini

The Espresso Martini is where nifty nightcaps meet effortless elegance, and it’s a must-have for any 90s-themed cocktail lineup. Rich, smooth, and topped with a velvety crema, it’s the go-to for those who like their drinks dapper and bold. Enjoy it with dark chocolate truffles or classic tiramisu for a pairing that’s as indulgent as the drink itself. 

3. Dirty Martini

If you enjoy a briny twist on the classic, the Dirty Martini is the perfect choice. Salty, bold, and unapologetically grown up, this drink is as much about attitude as it is about flavor. Served with an olive garnish, it’s the perfect choice for anyone who likes their cocktails with a bite. Enjoy it with salted pistachios for an effortless match. 

4. Vodka Martini

Few 90s vodka cocktails command the same level of respect as the Vodka Martini. Sleek, simple, and effortlessly sophisticated, this drink is all about the art of balance. Whether served shaken or stirred, it’ll add a refined edge to any occasion. Sip one with a platter of oysters or a side of parmesan crisps for a timeless pairing.  

5. Apple Martini

Bright, bold, and unapologetically fun, the Apple Martini—or Appletini—was made to turn heads. Its striking green color and crisp, tart-sweet balance made it a mainstay at stylish lounges and neon-lit bars alike. This drink is all about embracing the playful side of sassy sips, best enjoyed with a plate of crispy mozzarella sticks for the full 90s experience.  

6. Lemon Drop Martini

A little sweet, a little tart, and endlessly sip-worthy, the Lemon Drop Martini was made for celebration. Served with a sugar-rimmed glass, it delivers the perfect citrus kick, brightening up any gathering. Think of it as a grown-up lemonade stand moment. Pair it with zesty shrimp cocktail for a fresh, tangy bite that keeps the party going.  

7. French Martini

Flirty, fruity, and endlessly sophisticated, the French Martini brought a touch of European flair to 90s cocktail culture. Its deep berry hue and silky finish make it an instant favorite for cocktail lovers who prefer things on the sweet side. Serve it with brie and crackers for a pairing that’s as effortlessly chic as the drink itself.  

8. Vesper Martini

Made famous by a suave secret agent, the Vesper Martini earned its place among legendary 90s drinks for those who like their cocktails with an edge. Strong, smooth, and unmistakably refined, it’s the perfect choice for a night that calls for something a little more daring. Pair it with gourmet truffle fries for a salty, satisfying contrast.  

9. Blue Martini

Few popular 90s vodka cocktails embraced the era’s love of neon colors quite like the Blue Martini. With its striking electric-blue hue and citrusy pop, it was the drink of choice for those who wanted their cocktails to make a statement. Play up the vibrant energy with a side of crispy coconut shrimp or cheesy jalapeño poppers—because if you’re going to be audacious, go all the way.  

Colors of Change: SKYY’s Snapshot of Support for the LGBTQIA+ Community 

The cultural impact of SKYY Vodka in the 90s

A trendsetter in style

In a decade of fearless self-expression, SKYY Vodka stood out with its bold, unmistakable blue bottle. Where other brands leaned on tradition, SKYY flipped the script and arrived at the party with a sleek and modern look. Its clean, sophisticated style mirrored the 90s ethos of individuality and reinvention, proving that vodka didn’t have to be old-school to be premium. Whether on the bar cart or in a cocktail, SKYY was as much a statement piece as it was a hosting staple. 

Read next: What to Mix with Vodka (Top Mixers for Perfect Cocktails) 

Balancing playfulness & sophistication

SKYY was never overly serious, yet it consistently managed to make an impact. Their ads blended vintage-inspired elegance with a wink of humor, capturing the sophisticated yet playful energy of the era. Martini in hand, the SKYY drinker wasn’t just following trends—they were setting them. And while the 90s influence is having a moment again, SKYY remains exactly where it should be: always looking ahead, never stuck in the past. 

Cheers, dears! SKYY Vodka Cocktails for Summer 

Raise your glass to trailblazing trends

SKYY Vodka 90s cocktail experience

Some cocktails are timeless and ever evolving. While the Cosmopolitan, Apple Martini, and Lemon Drop were popular in the 1990s, they still hold their place in the world of premium spirits and well-curated home bars today. With SKYY Vodka, you’re not just serving gorgeous drinks; you’re bringing a little cocktail culture into your own space. So, whether you’re shaking up an Espresso Martini for an after-dinner moment or stirring up a Dry Martini for date night, one thing’s for sure—great cocktails never go out of style.    

The 90s gave us some of the most iconic vodka cocktails of all time, and with SKYY Vodka, they’re just as bold and stylish today. Ready to mix things up? Visit the SKYY Vodka website for more inspiration and sign up for The Mixer newsletter to get exclusive cocktail recipes, hosting tips, and more—delivered straight to your inbox. 

Whether you’re after a fuss-free drink or a fun way to elevate your mixing skills, this guide has you covered. We’re breaking down the essentials, sharing expert tips, and giving you a few twists to keep things interesting. Let’s get shaking. 

What makes a gin cocktail ‘classic’?

Classic gin cocktails are made with timeless recipes , that have earned a place in bars and home collections worldwide. These are cocktails that strike a perfect balance of flavors, are widely recognized, and have a history that ties them to key moments in cocktail culture.  

Some of the most legendary serves even hold a spot in the International Bartenders Association (IBA) “Unforgettables” category, marking them as essential knowledge for any serious mixologist. 

The role of gin in global cocktail culture is undeniable. Unlike neutral drink bases, gin comes to the party with lovely layers of botanical complexity, making it a dream to mix with everything from citrus and vermouth to bitters and herbal liqueurs. That’s why it takes center stage in everything from the crisp, liquor-forward Martini to the citrusy Tom Collins and the bittersweet Negroni.  

Whether you’re in the mood to serve up something seriously bold or deliciously delicate, there is a classic gin cocktail that fits the bill. These are a few of our favorites.  

Also see: What to Mix with Gin (The Best Gin Mixers in 2024)   

Must-try classic gin cocktails

1. Gin Martini

The Gin Martini is as iconic as it gets—elegant, crisp, and unapologetically gin-forward. Whether you prefer it dry (more gin, less vermouth) or wet (a higher vermouth ratio), balance is key. Always stir, don’t shake to maintain a silky texture. A London dry gin like Bulldog Gin works beautifully, but if you like a softer touch, try an Old Tom gin. Serve it with briny olives or a citrus twist, and pair it with oysters, smoked salmon, or a sharp aged cheese for a perfect match. 

Cheers, love! Feel Like Royalty with these 10 Classic British Cocktails 

2. Negroni

The Negroni is all about harmony—equal parts gin, Campari, and sweet vermouth come together in a bold, bittersweet sip. Love the classic but crave a twist? Try a White Negroni, which swaps out the Campari for something lighter and more floral, or a Cynar Negroni, which leans into some compelling earthy notes.  

The Aperol Negroni offers a softer, citrus-forward take, while a Frozen Negroni is perfect for sweltering summer days. Pair this cocktail with charcuterie, aged Parmesan, or anything mezze-related drizzled in good olive oil. 

Learn more: 6 of the Best Gin and Aperol Cocktails to Sip this Summer 

3. Gimlet

Simple, elegant, and citrus-forward, the Gimlet is proof that you don’t need a long ingredient list to create something sensational. All you need is gin, fresh lime juice, simple syrup, and ice. Traditionally made with sweetened lime cordial, today’s versions often use fresh juice for a brighter, sharper kick. A navy-strength gin takes this up a notch. Pair it with fresh ceviche, shrimp tacos, or Thai-style grilled chicken for a zesty contrast. 

Tutti frutti: 10 Gin and Pineapple Cocktails for a Tropical Vibe at Home 

4. Tom Collins

The Tom Collins is the highball’s sophisticated cousin—tall, fizzy, and gin-forward without being overpowering. Gin, lemon juice, simple syrup, and club soda create an easy-drinking classic with just the right balance of citrus and sweetness. London dry gin is the go-to, but a genever base adds richness. Perfect for brunch, it pairs well with eggs Benedict, smoked trout, or a plate of salty fries. 

Deck the Halls: 18 Festive Christmas Gin Cocktails 

5. Gin & Tonic

The Gin & Tonic is deceptively simple but endlessly customizable. The golden ratio? Start with a 1:2 gin to tonic and tweak to taste. The gin’s botanicals shine through, so pick one that matches your mood—juniper-heavy for a classic edge or something floral for a lighter touch. Garnishes make a difference too: citrus brightens, cucumber cools, and rosemary adds an herbaceous twist. Pair it with fish and chips, sushi, or spicy Indian dishes for a perfect contrast. 

Easy does it: 22 Effortlessly Elegant Summer Gin Cocktails 

6. Bee’s Knees

Born in Prohibition, the Bee’s Knees used honey and lemon to cover up harsher liquors. Today, however, it’s a showstopper in its own right. The floral sweetness of honey syrup softens the gin’s briskness, while fresh lemon keeps things lively. A London dry gin keeps it crisp, while a more citrusy gin leans into the drink’s brightness. Pair it with lemon-drizzled roast chicken, a cheese board with honey-glazed figs, or vanilla panna cotta for a sweet finish. 

Cozy up: The Best Winter Gin Cocktails for Chilly Nights 

7. Aviation

The Aviation is a cocktail with character—floral, tart, and a little mysterious. It gets its signature hue from crème de violette, adding a whisper of lavender to the mix. Fresh lemon juice and maraschino liqueur round it out, making it one of gin’s more complex classics. Not every gin suits this drink; look for something floral or citrus-forward. Pair it with goat cheese crostini, a berry dessert, or a lavender shortbread for a perfect match. 

15 Savory Cocktails: Bold and Flavorful Drinks to Try at Home 

8. Corpse Reviver No. 2

Originally designed to wake the dead, or at least those recovering from the previous night, Corpse Reviver No. 2 is a legendary cocktail. To make a bright, citrusy Corpse Reviver No. 2, start by rinsing a chilled coupe or cocktail glass with absinthe, swirling it around to coat the inside before discarding the excess.  

In a cocktail shaker filled with ice, combine 0.75 oz Bulldog Gin, 0.75 oz Lillet Blanc, 0.75 oz Grand Marnier, and 0.75 oz freshly squeezed lemon juice. Shake well until the outside of the shaker is ice-cold. Strain into the prepared glass and serve immediately.  

Best gin for classic cocktails

The type of gin you choose can make or break a classic gin cocktail. For instance, London dry, Old Tom, and Plymouth each bring a distinct character to the glass, shaping the balance, texture, and overall flavor of a drink. Here’s how they compare and what to consider when selecting the right gin for your cocktail. 

Types of Gin: A Complete Guide to Different Gin Varieties 

London dry gin: the classic choice

Crisp, juniper-forward, and citrusy, London dry is the backbone of many iconic cocktails. Its dry, botanical intensity makes it ideal for liquor-forward drinks like the Gin Martini and Negroni, where a clean, sharp structure is essential. It also pairs well with highball-style serves like the Tom Collins and Gin & Tonic variations, providing a refreshing bite that holds up against mixers. Since no artificial flavors or sweeteners are added after distillation, it delivers a pure, unaltered gin experience. 

Old Tom gin: a touch of sweetness

Bridging the gap between London dry and Genever, Old Tom brings a smoother, slightly sweeter profile to the mix. This makes it a natural fit for citrus-forward cocktails like the Gimlet and Bee’s Knees, where a touch of sweetness softens the acidity. It also works well in classic sours, helping to balance the tartness without relying on too much added sugar. 

Plymouth gin: earthy and well-balanced

Plymouth gin offers a more earthy, rounded flavor with a slightly subdued juniper presence. This softer, spicier character makes it an excellent choice for complex cocktails like the Aviation and Corpse Reviver No. 2, where a more balanced botanical blend lets other ingredients shine. Its depth also complements herbaceous drinks like the Southside, pairing well with mint and citrus. 

Matching gin’s botanicals to cocktails

If you want to fine-tune the flavor of a cocktail, look at the gin’s botanical mix: 

• Citrus-heavy gins (with lemon or orange peel notes) amplify the bright notes in a Tom Collins or Bee’s Knees. 

• Floral gins (with lavender or chamomile notes) enhance delicate drinks like the Aviation. 

• Herbal gins (with rosemary or thyme notes) bring out the best in a Gin & Tonic, especially with a matching garnish. 

• Spicy or earthy gins (with cardamom or cilantro notes) add depth to a Negroni or Corpse Reviver No. 2. 

Techniques for perfecting gin cocktails

Making a delicious gin cocktail isn’t just about the ingredients—it’s about technique. The right mixing method, ice choice, and balance of flavors can take a drink from good to exceptional. Here’s what you need to know. 

Stirring vs. shaking: When to use each

The golden rule? Stir liquor-forward cocktails, shake anything with citrus, dairy, or egg whites. Stirring keeps drinks smooth and crystal-clear, ideal for a Gin Martini or Negroni, where too much aeration would dull their silky texture.  

Shaking, on the other hand, introduces dilution and texture, creating a livelier, well-integrated cocktail. That’s why drinks like the Bee’s Knees, Gimlet, and Corpse Reviver No. 2 benefit from a good shake—ensuring bright acidity and a balanced mouthfeel. 

The role of dilution and ice

Ice isn’t just for chilling; it controls dilution, which is key to balancing strong flavors. A Negroni benefits from slow-melting, large ice cubes, maintaining its bold structure without watering it down too quickly.  

On the other hand, a Tom Collins or Gin & Tonic calls for plenty of fresh ice to keep it cold while providing just the right amount of dilution. Always use clean, fresh ice—stale ice absorbs freezer odors, which can dull the gin’s botanicals. 

Measuring and balancing flavors

Precision matters. A well-made gin cocktail should be balanced between liquor, sweetness, acidity, and bitterness. Always measure ingredients with a jigger—eyeballing leads to inconsistency. When adjusting flavors: 

Too tart? A splash more simple syrup or liqueur rounds out sharp acidity. 

Too sweet? A squeeze of citrus or a dash of bitters brings balance. 

Too strong? A little extra dilution softens the edges without masking flavors. 

Classic gin cocktail variations and modern twists

Even the most timeless gin cocktails can be adapted to suit different palates or moods. Whether it’s tweaking a recipe’s sweetness or experimenting with bold new flavors, there’s plenty of room for creativity. 

Adjusting sweetness, acidity, or strength

Small tweaks can completely change the vibe of a cocktail. Want a drier Martini? Cut back on the vermouth. Prefer a brighter Gimlet? Swap lime cordial for fresh lime juice. Playing with ratios allows you to fine-tune a drink to your taste. 

Modern twists on the classics

Looking for inspiration? Try these creative updates: 

• Tequila Negroni. You can replace gin with tequila for an earthy, agave-forward take on the classic. 

• Basil Gin Smash. Muddled basil adds a vibrant twist to this fresh, herbaceous alternative to a classic Gin Sour.  

• Frozen Corpse Reviver. This slushy version of the bold classic is ideal for summertime.  

Experimenting with vermouth, bitters and syrups

Simple swaps can create entirely new flavor profiles: 

• Vermouth variations. A dry vermouth makes a Negroni lighter and more floral.  

• Bitters. Orange bitters can brighten a Gin Martini, while chocolate bitters bring depth to a Negroni. 

• Syrups. Honey syrup makes a Bee’s Knees richer, while a spice-laced syrup adds warmth to a Tom Collins. 

Classic gin cocktails have stood the test of time for a reason—they’re perfectly balanced, packed with flavor, and endlessly versatile. Whether you prefer the crisp bite of a Gin Martini, the bittersweet charm of a Negroni, or the citrusy kick of a Tom Collins, there’s a gin cocktail for every occasion. 

Now it’s your turn to shake, stir, and experiment. Try these recipes at home, explore different gins, and fine-tune your mixing skills. Got a favorite gin cocktail? Share it with us on socials or sign up for our tasty newsletter to keep the inspiration flowing.  

What is yuzu?

Yuzu is a small but mighty citrus fruit that has been a staple in East Asia for centuries. Native to China and highly popular in Japan and Korea, yuzu is about the size of a tangerine, and its skin ranges from green to golden yellow, depending on its ripeness. Unlike oranges or lemons, it has a thick, bumpy rind and is packed with seeds, making it less suited for eating whole but perfect for extracting its fragrant juice and zest. 

In Japan, yuzu holds deep cultural significance, often making an appearance in traditional dishes, seasonal rituals, and even bathhouses. Every winter solstice, people soak in yuzu-infused hot baths—a practice believed to ward off colds and bring good fortune.  

It’s also a beloved ingredient in ponzu sauce, miso soups, and various sweets. Over the years, its popularity has spread beyond Japan, making its way into high-end restaurants, cocktail bars, and even beauty products around the world. 

7 Yuzu Cocktails: Bright & Citrusy Drinks to Try at Home 

What does yuzu taste like?

If you could take the best parts of lemon, grapefruit, and mandarin and roll them into one fruit, you’d get something close to the yuzu flavor profile. It has a bold tartness, like a lemon, but with a slightly bitter edge that’s more reminiscent of grapefruit.  

Yuzu’s aromatic depth creates a distinct floral sweetness that sets it apart from other citrus fruits, almost like a mandarin with a perfumed twist. 

It’s this perfect balance of acidity, bitterness, and fragrance that makes yuzu so popular. It’s bright but not overpowering, complex yet versatile, and its bold citrus punch can enhance everything from a delicate sauce to a strong cocktail.  

Sip & Savor: 13 Tastiest Asian-Inspired Cocktails Unveiled 

How is yuzu used in cooking and cocktails?

Japanese cuisine

Yuzu is a cornerstone of Japanese cooking, adding a signature tang to many dishes. It’s a key ingredient in ponzu sauce, a citrusy soy-based dressing that’s drizzled over sashimi, dumplings, and grilled meats.  Chances are good that you’ll also find it in soups, noodle dishes, and dipping sauces, where its fresh acidity balances out umami-rich flavors. Even the zest is treasured, often sprinkled over rice or mixed into miso pastes. 

Cocktails

Bartenders love using yuzu to enhance both strong and subtle flavors in a drink. It shines in highballs, sours, and spritzes, where its tart bite adds brightness to whiskey, gin, and tequila.  

Cocktails like the Yuzu Margarita swap out lime for yuzu juice, creating a citrus-forward twist on the classic. The Japanese Sour uses yuzu alongside Japanese whisky for a smooth yet tangy sip, while the Shikoku Mule blends yuzu juice with shochu and ginger beer for a bold and lively kick. 

Learn more: Asian Cocktail Ingredients to Inspire Your Next Drink 

Desserts

Yuzu is often used in sorbets, jellies, and custards, bringing a bright contrast to creamy textures. Pastries and cakes infused with yuzu zest or juice carry a delicate, fragrant tang that lingers long after the last bite. It also pairs beautifully with white chocolate, honey, and matcha, making it a favorite in fusion desserts. 

Skincare & wellness

Beyond the kitchen, yuzu has carved out a spot in the world of aromatherapy and beauty. Its essential oils are used in perfumes, bath soaks, and skincare products, and it’s valued for its uplifting scent and antioxidant properties. Yuzu-infused teas and herbal remedies are also popular, often enjoyed as a soothing winter drink. 

Read next: Navigating the Rich Tapestry of Korean Drinking Culture 

Where to buy yuzu & how to store it

Where to find yuzu

While it’s big in Japan, fresh yuzu isn’t the easiest fruit to come by in other parts of the world, although some specialty Asian grocery stores might carry it in season. Yuzu juice is more commonly found in bottled form, imported from Japan, and stocked in well-curated food markets or online retailers. While bottled juice won’t match the intensity of fresh yuzu, it’s still a great way to get that signature citrus kick that you’re after.  

What’s Hot and What’s Not: 2025’s Top Cocktail Trends Predicted by the Experts 

Storing fresh yuzu

You can keep fresh yuzu in the fridge for two weeks. The peel can also be zested and frozen, ensuring you have access to its aromatic oils long after the fruit is gone. For longer storage, yuzu juice can be frozen in ice cube trays, making it easy to use in cocktails or marinades. 

Kanpai! 12 Japanese Whisky Cocktails to Master 

How to use yuzu at home

Want to bring a little yuzu magic into your kitchen? Here are a few easy ways to get started: 

• Make a quick yuzu dressing: Mix yuzu juice with soy sauce, sesame oil, and a touch of honey for a bright, umami-packed salad dressing. 

• Infuse your cocktails: Swap out lemon or lime juice for yuzu in drinks like Margaritas, highballs, and gin fizzes for a citrusy twist. 

• Stir it into tea: A spoonful of yuzu juice or yuzu marmalade stirred into hot tea makes for a cozy, aromatic drink. 

• Boost your desserts: Add a splash of yuzu juice to cheesecakes, sorbets, or even pancake batter for an unexpected citrus pop. 

Cheers! The Best Shochu Cocktails & Guide to the Famous Japanese Spirit

DIY yuzu syrup recipe

If you want a simple way to have yuzu on hand for drinks and desserts, whip up a quick yuzu syrup: 

INGREDIENTS 

• ½ cup yuzu juice 

• ½ cup sugar 

• ½ cup water 

METHOD 

1. Combine everything in a saucepan over low heat, stirring until the sugar dissolves.  
2. Let it cool, then store it in the fridge.  
3. Use it in cocktails, drizzle it over pancakes, or mix it into sparkling water for an easy homemade soda. 

With its bold citrus tang, floral aroma, and endless versatility, yuzu is a game-changer in the kitchen and behind the bar. Whether you’re mixing up cocktails, adding a pop of flavor to sauces, or even indulging in a bit of citrus-infused self-care, this little fruit knows how to make an impression.  

If you haven’t tried it yet, now’s the perfect time; grab a bottle of yuzu juice, get experimenting, and see why this East Asian favorite has the world hooked. Sign up for our newsletter to stay in the mix, and visit the SKYY Vodka, Bulldog Gin, and Wray & Nephew websites for some yuzu-inspired cocktail ideas…  

What is Galentine’s Day?

Galentine’s Day is all about celebrating the amazing women in your life. It first appeared in Parks and Recreation when Leslie Knope, the ultimate hype woman, declared February 13 (AKA the day before Valentine’s Day) a time for ‘ladies to celebrate ladies’. What started as a sitcom bit then turned into a full-fledged tradition, with friends everywhere embracing the idea of a day dedicated to love, laughter, and sisterhood. 

Celebrations range from lingering brunches and cocktail parties to cozy nights in with movies and matching pajamas. The key ingredient? Quality time with your favorite people! 

Must-have ingredients for Galentine’s Day cocktails

A lineup of fabulous sips, starting with the right ingredients, is essential for a successful Galentine’s party. Whether you’re shaking, stirring, or popping bottles, these essentials will set the mood for a celebration that’s as dazzling as your guest list. 

Types of liquor to stock up on

Galentine’s Day is the ideal occasion to enjoy some light, bright, and versatile liquors. Vodka is a must—it pairs beautifully with citrus, berries, and floral flavors. Gin brings a botanical twist that works well with fruit and herbal mixers. For something bubbly, Prosecco or rosé wine are go-to choices, adding a celebratory touch with their crisp and slightly sweet profiles. If you want to mix things up, a splash of Aperol or Campari can bring a sophisticated balance of citrus and bitterness to your cocktails. 

Mixers and liqueurs to elevate your drinks

A good mixer can take your cocktail from simple to stunning. Keep things fresh with citrus juices like lemon, lime, and grapefruit for a zesty kick. A drizzle of grenadine adds a gorgeous pink hue and a hint of pomegranate sweetness.  

Elderflower liqueur brings floral elegance, while flavored syrups like raspberry, rose, or vanilla add depth and a touch of sweetness. Want to dial up the romance? A splash of pomegranate juice or strawberry purée will give your drinks a flirty, fruit-forward vibe. 

Glamorous garnishes for that extra sparkle

Galentine’s cocktails deserve to look just as fabulous as they taste. Dress up your drinks with edible flowers, from delicate violets to vibrant hibiscus blooms. A sugar or colored salt rim adds a playful touch, while heart-shaped fruit slices (think strawberries or watermelon) bring the romance. To add a final touch, add a few pomegranate arils or glittery cocktail stirrers—this is the day to truly indulge! 

Love is in the air! 22 Extra Special Valentine’s Day Cocktails to Sip & Serve this Year  

Best Galentine’s cocktails to try

1. Rosé Aperol Spritz

Light, bubbly, and effortlessly elegant, this Rosé Aperol Spritz is the ultimate pick for anyone who loves girly cocktails with a sophisticated twist. Fill a glass with crushed ice and a handful of frozen peach slices—these double as ice cubes while adding a juicy burst of flavor.  

Pour in 3 oz Aperol and 4 oz sparkling dry rosé, then give it a quick stir. Top with 1 oz club soda (plain or citrus-flavored) and garnish with fresh peach slices for a chic finishing touch. Pair it with a charcuterie board loaded with creamy cheeses, fresh berries, and prosciutto for a perfectly balanced bite between sips. 

2. Pink Gin Fizz

This pretty pink gin cocktail combines 1 oz Bulldog Gin, 0.5 oz simple syrup, and 0.75 oz fresh lemon juice, topped off with pink Prosecco to create a tall, elegant drink that is sensational to sip on any festive occasion. Pair it with buttery macarons or a citrusy lemon tart to complement the drink’s bright, zesty notes. 

Cheers, dears! 16 Best Pink Alcoholic Drinks to Try This Year  

3. Strawberry Margarita

Bright, bold, and bursting with fresh berry flavor, the Strawberry Margarita is a must-have for any lineup of girl’s night cocktails. This fruity twist on the classic blends smooth tequila with juicy strawberries and a splash of lime, yielding a perfectly balanced sip that’s both sweet and tangy.  

Whether served on the rocks or blended into a frosty treat, it’s a total showstopper, especially with a sugar or salt rim for that extra touch of fun. Pair it with spicy shrimp tacos or a bowl of zesty guacamole for a flavor combo that keeps the party going. 

4. Hibiscus French 75

Elegant with a floral twist, the Hibiscus French 75 is the perfect cocktail for a sophisticated Galentine’s toast. Fill a cocktail shaker with ice, then add 3 oz gin, the juice of 1 lemon, and 2 tablespoons of hibiscus simple syrup. Shake vigorously for 15–30 seconds until well chilled, then strain into a champagne flute.  

Top with 6–8 oz Champagne and garnish with a lemon slice for a refined finishing touch. Pair it with goat cheese crostini or smoked salmon canapés for a chic and flavorful match. 

5. Cotton Candy Martini

A fun, Instagram-worthy sip with a sweet surprise, this Galentine’s drink idea is as much about the spectacle as it is about the flavor. Shake up 1.5 oz SKYY vodka (vanilla vodka works beautifully if you have it), 5 oz cranberry juice, and 1 teaspoon lemon juice with plenty of ice.  

Place a fluffy handful of cotton candy in a Martini glass, then strain the cocktail mix over it and watch the magic happen. Pair it with strawberry shortcake or a bowl of caramel popcorn for a playful mix of flavors and textures. 

Also see: 11 Chocolate Liqueur Cocktails to Elevate Your Evening 

Non-alcoholic Galentine’s cocktails

1. Raspberry Mocktail Spritz

Bright, bubbly, and bursting with berry flavor, this Galentine’s mocktail is the perfect alcohol-free sip for any celebration. Muddle 4–6 mint leaves and 5–6 fresh raspberries in a glass, then add a few ice cubes to your preference.  

Add 4 oz sparkling water, 1 oz lime juice, and 1 oz raspberry syrup. Sprinkle a pinch of salt over the top, give it a gentle stir, and garnish with fresh mint leaves and raspberries for a stunning finish. Pair it with brie and prosciutto croissants or a crisp caprese salad for a delicious balance of sweet and savory. 

2. Pink Lemonade Cooler

Light, floral, and beautifully blushed, this big-batch Galentine’s drink is as pretty as it is refreshing. Start by making a fragrant rose syrup—heat 1 cup water and 0.75 cup of sugar (or your preferred sweetener) over medium heat, stirring until dissolved. Reduce to low, add 1 cup of edible dried rose petals, and stir until coated. Let them steep for about 10 minutes, then strain and cool. 

In a pitcher, mix the rose syrup with 1.5 cups of freshly squeezed lemon juice and 5–6 cups of sparkling water. Stir gently, then pour over ice-filled glasses. Garnish with lemon slices and edible rose petals for a stunning floral touch. Pair it with savory feta and spinach pastries or a platter of herbed popcorn for a delicious contrast to the drink’s floral notes. 

Read next: 10 Irresistible Valentine’s Day Mocktails 

3. Coconut Rose Punch

Creamy, floral, and lightly citrusy, this elegant mocktail is a dreamy sip for any celebration. In a shaker filled with ice, combine 1.5 oz alcohol-free gin, 1 oz rose syrup, 1 oz orange juice, 1 oz coconut cream, and 0.5 oz lemon juice.  

Shake for 30 seconds until well chilled, then strain over fresh ice. Top with tonic water and garnish with dried rose buds for a delicate finishing touch. Pair it with coconut ice cream in a waffle cone for a perfectly indulgent treat or go for mango sorbet in a sugar cone to highlight the drink’s tropical notes. 

How to host the ultimate Galentine’s cocktail party

Galentine’s Day is all about celebrating friendship, laughter, and, of course, fabulous eats and treats. Whether you’re planning an intimate gathering or an extravagant soirée, a few thoughtful touches can take your cocktail party to the next level. 

Set the scene with themed decorations

Go all in on the pink, red, and gold aesthetic with heart-shaped balloons, fairy lights, and chic floral arrangements. A DIY photo booth with fun props (think oversized sunglasses, feather boas, and sparkly tiaras) will keep the memories flowing. For an extra luxe touch, sprinkle flower petals on the table and serve drinks in vintage-style glassware. 

Curate the ultimate Galentine’s playlist

A great soundtrack is essential for any party. Create a playlist of female anthems that bring the energy—P!nk, Chappell Roan, Lizzo, Rihanna, Taylor Swift, Megan Thee Stallion, and Dua Lipa are all perfect choices. Mix in some ’90s and early 2000s throwbacks for nostalgia and a few power ballads for those dramatic sing-along moments. 

Plan fun activities to keep the night lively

Once the cocktails start flowing, keep the energy up with activities that bring out everyone’s playful side: 

• Karaoke showdown. Battle it out with power ballads and pop classics. 

• Dance-off. Because what’s a party without a little friendly competition? 

• DIY crafting station. Set up a space for guests to make friendship bracelets, decorate wine glasses, or design cocktail stirrers. 

• Cocktail-making challenge. Guests can compete to create the best drink using mystery ingredients. 

Set up a DIY cocktail & mocktail bar

A self-serve cocktail bar lets everyone play bartender for the night. Stock it with a selection of spirits (vodka, gin, rum, tequila), mixers (citrus juices, soda water, grenadine, flavored syrups), and plenty of garnishes (edible flowers, citrus slices, sugared rims). Provide recipe cards for inspiration and lay out stylish glassware so guests can serve up their creations in style. 

There’s no better way to celebrate friendship than with festive and delicious cocktails that bring your favorite people together. Try out these Galentine’s cocktails and tag us on social media—we’d love to see your creations! For even more tasty recipe ideas, visit Bulldog Gin, SKYY Vodka, and Wray & Nephew. Sign up for our newsletter to get more cocktail inspiration straight to your inbox, and don’t forget to share the love on socials. Cheers to the perfect Galentine’s Day! 

What was the worst cocktail trend of 2024?

Xavier: I will not call it the worst, but I have seen a lot of cocktails with foam added on the top. A lot of the time, when the foam goes down, it changes the flavors and makes the drink unbalanced and, most of the time, too sweet. We must use it wisely.

Olivia: I can’t think of what the worst cocktail trend of 2024 was because if someone somewhere likes it, who am I to say it’s not good! Haha! I’ll tell you what I definitely don’t like, though, and that is the cocktail “caviar”—the jelly bubbles you’ve seen rise in popularity again after the show Drink Masters. I strongly dislike that texture, but that is just me!!

Tris: Searching for wellness in a cocktail—I’m all for balance and moderation, but it is preposterous to push a healthy moment while imbibing cocktails.

Highlights: Stop adding foam to every single cocktail you make! And if you want a healthy drink, have a glass of water. 

Which flavors or ingredients will be big in 2025?

Xavier: I expect to see more savory and umami-rich flavors showing up in cocktails, such as miso, mushrooms, and also more complex botanicals and spices. Pandan leaves are still very popular on cocktail menus, and that trend will keep growing.

Olivia: I have a feeling that 2025 might surprise us and introduce us to some very creative flavors and ingredients! I look forward to seeing what people come up with in my travels and trying new things. I honestly have no idea what to expect (which is exciting).

Tris: Tropical flavors will continue to be at the forefront of where drinks go.

Anne-Louise: Three flavors we will see more of in 2025 are guava, pistachio, and pickle.

Highlights: Miso, mushrooms, guavas and spices are leaving the kitchen to crash your cocktail party!

Any lesser-known drinks to look out for?

Xavier: Speaking of pandan, I would keep an eye on the new pandan liqueur, Kota. I think the Sotol category of spirits deserves more recognition, and I would love to see Calvados become more popular, but it may take some time.

Olivia: There are so many cool and intriguing local brands no matter where you go in the world, and people who don’t travel often have never heard of them. I am always remembering things I tried in other countries that I wish I could find here in the US, like this one amaro I tried in Sicily that was made at so small a production facility that the bottles had never left the region. As far as what is going to become popular, it depends on what has the wings to fly! The global market is filled with hidden gems with so much potential!

Anne-Louise: We’ll see more amaro being used—both big brands and smaller ones. We’ll also see more use of other Mexican spirits outside of tequila and mezcal—think sotol, fruit brandies, and more.

Tris: I think we’ll see people going into the classic categories more, so it would be doubtful to see many new liquors hit the market; with that said, some flavor-forward liqueurs or infusions will be seen more.

Highlights: Lesser-known liqueurs made with pandan and sotol will make their way into your cocktail shakers, while fruit brandy and amaro are making a comeback.

Any predictions on regional flavor trends for 2025?

Xavier: It’s hard to predict, as I am myself learning more about Asian culture. The most exciting ingredients I like to use in cocktails right now are yuzu, shiso, soy sauce or tamari, and sesame oil.

Olivia: My prediction is that Asian flavors will remain highly relevant this year! People are still learning how to work with things like pandan and shiso leaves and trying new methods all the time. I think we’ll see all sorts of new usages and delicious flavor combinations using these ingredients. I also hope (and predict) that people pay more attention to what grows natively in their regions and use that terroir and storytelling to make cocktails. That would be a fabulous trend to see take off.

Tris: I think we will see the continued use of Asian flavors like pandan across global markets, along with a great focus on local flavors over international flavors being present. For this, bartenders will be looking to harness influence and ingredients from their surroundings.

Anne-Louise: Mexican! With so much attention on agave, we’ll see more people learning about Mexcian flavors and products in the coming years. 

Highlights: Asian flavors are on the rise, and a lot of us will probably pretend to know what pandan and shiso leaves are (while secretly Googling them at the dinner table).

Any new or revived garnishing techniques you see trending this year?

Xavier: I think we’re going more and more towards minimalism: thin glassware, with a clear stamped ice cube, and simple garnishes with jelly, oils, and small citrus peels.

Olivia: I keep thinking that the dehydrated orange wheel is going to pass, but it continues to hold strong! It can be really beautiful, and people are figuring out all sorts of ways to incorporate it. I’ve also seen baby’s breath being revived as a garnish, but exercise caution using this flower, as it can cause skin irritation, and definitely don’t eat it, as the flowers are toxic. That said, I hope more edible flowers make their way into cocktail garnishes in 2025, such as nasturtium.

Tris: Hopefully we see a reduction of wasteful and garish garnishes and return to function and outcome for the drink being the most important thing.

Anne-Louise: Maximalism is still in! We will be seeing people having fun with garnish extending into small bites to accompany a drink. On the flip side, minimalism is also driving a lot of the aesthetic we are seeing in top bars—small drops of scented oils, a fine mist of essential oils, and so on.

Highlights: Minimalism is the new buzzword and you can expect to see a minimalist aesthetic in cocktail-presentation.

What’s the next big drink for 2025?

Xavier: Tequila is still outpacing the market; however, I am expecting to see more growth with cognac, American whiskeys, and Italian bitters.

Olivia: Tequila may very well hold its spot as the fastest-growing spirit in 2025. I think we will see new varieties of agave spirits hitting the market as people become more and more familiar with the category and its diversity!

Tris: Tequila will continue to grow, while gin is already dying a slow and painful death as a category with constant decline. In 2025, I would love to say mezcal, but I think it’s bourbon’s time to make a global resurgence and create a true impact.

Anne-Louise: Sotol—it’s on the rise as people are looking to learn more about Mexican spirits. Fruit brandies will keep delighting bartenders. amari will grow in popularity. 

Highlights: Tequila, cognac, bourbon, fruit brandies and sotol will be big in 2025.

Any classic cocktails that are making a comeback?

Xavier: The Apple Martini is slowly coming back. Espresso Martinis are still a thing, and we’ve been seeing more low ABV aperitivo cocktails on menus.

Olivia: The Espresso Martini is here to stay! After a couple of years at the top of the charts, after being completely lost for over a decade, the Espresso Martini has made the most epic comeback and does not seem to be going anywhere soon! I think some really classic gin cocktails will also be coming out of the woodwork, and we may see a rise in the popularity of things like the Bee’s Knees.

Tris: There may be some more obscure cocktails in the pipeline. I’d love to see more Vermouth-led classics like the Adonis to become more common around the world.

Anne-Louise: This trend started a few years ago, but now it’s in full swing: a resurgence of 90’s drinks reinterpreted for 2025. Think refined Apple Martinis, Cosmos, and Dirty Martinis.

Highlights: Did you think the Espresso Martini was bowing out? Think again! This year, it’s back with even more variations, alongside the revival of classics like the Apple Martini and Bee’s Knees.

What’s one trend you’d love to see more of in 2025?

Xavier: Let’s bring the Sidecar back! It’s a beautiful classic cocktail made with cognac, orange liqueur (I use Grand Marnier), and lemon juice.

Olivia: I’d love to see a rise in the trend of house-made ingredients using homegrown or locally foraged botanicals incorporated into cocktails; this opens a whole new world of no- and low-ABV cocktails that don’t sacrifice complexity or flavor but are a little more interesting than just a shrub. It doesn’t have to be a complicated process for the cocktail maker, just a little creativity and willingness to try and try again with new things!

Tris: Banter and removing the word ‘mixologist’ from the modern cocktail lexicon.

Anne-Louise: Good drinks made quickly. Efficiency behind the bar means drinks come out quickly with less wear and tear on the bartender. I don’t need a 8 bottle pick up and a show, I just want a beautiful cocktail. If that drink is made ahead of time, that’s fine with me! 

Highlights: It’s time to celebrate local produce and flavors! 

Meet the experts:

Tris Fini: With his impressive experience in mixology and vast knowledge, Tris loves engaging and inspiring hospitality professionals and cocktail enthusiasts alike. He’s always up for a lively chat about cocktail history and loves inspiring others with his immeasurable passion.

Xavier Herit: Xavier is a Cognac Portfolio Ambassador for Grand Marnier, and he uses his Paris and New York bartending experience to highlight the iconic French liqueur. Now based in New York, he travels the U.S., sharing his passion for cocktails and French heritage with a new generation—and that includes you!

Olivia Cerio: With a background as an on-premise specialist for Campari and extensive experience in the hospitality industry, Olivia brings iconic brands (including Campari, Aperol, Cynar and Cinzano) to life with authenticity and passion.