{"id":1912,"date":"2022-07-19T08:40:39","date_gmt":"2022-07-19T08:40:39","guid":{"rendered":"https:\/\/www.themixer.com\/en-uk\/?p=1912"},"modified":"2025-12-10T17:02:48","modified_gmt":"2025-12-10T16:02:48","slug":"all-about-bitters-for-cocktails","status":"publish","type":"post","link":"https:\/\/www.themixer.com\/en-uk\/learn\/all-about-bitters-for-cocktails\/","title":{"rendered":"Bitter is Better: Why Bitters Are on Everyone\u2019s Lips"},"content":{"rendered":"<p><span data-contrast=\"none\">Long relegated to the background, <\/span><span data-contrast=\"none\">bitters for drinks<\/span><span data-contrast=\"none\"> are finally returning to the forefront. In fact, consumers are rediscovering and learning to appreciate this flavor again, thanks to the increasing popularity of a flagship cocktail that appeared in the early 2010s in France: <\/span><span data-contrast=\"none\">Ap\u00e9rol Spritz<\/span><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">What is bitterness?<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2012 size-large\" src=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.Bitters_Canva_webphotographeer-drinking-campari-1024x512.jpg\" alt=\"Two people enjoying a campari with olives\" width=\"1024\" height=\"512\" srcset=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.Bitters_Canva_webphotographeer-drinking-campari-1024x512.jpg 1024w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.Bitters_Canva_webphotographeer-drinking-campari-300x150.jpg 300w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.Bitters_Canva_webphotographeer-drinking-campari-768x384.jpg 768w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.Bitters_Canva_webphotographeer-drinking-campari-1536x768.jpg 1536w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.Bitters_Canva_webphotographeer-drinking-campari-1480x740.jpg 1480w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.Bitters_Canva_webphotographeer-drinking-campari.jpg 1800w\" sizes=\"auto, (max-width: 767px) 100vw, 532px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span data-contrast=\"none\">When we talk about bitterness, we naturally turn more easily to certain countries such as Italy. Bitterness is part of the local culture. In this country, which has experienced several periods of famine, herbs, vegetables, and fruits with a powerful flavor have been\u202fpart of the taste heritage. The Italian fondness for bitterness is found in coffee, bergamot, artichoke, dark chocolate, beer, and in two iconic Italian <\/span><span data-contrast=\"none\">bitters for cocktails<\/span><span data-contrast=\"none\">: Campari<\/span><span data-contrast=\"none\">\u202f<\/span><span data-contrast=\"none\">and\u202fAperol!\u202f<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">What are cocktail bitters?<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span data-contrast=\"none\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2011 size-large\" src=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Aleksei-Isachenko-photos-whiskey-barrels-1024x512.jpg\" alt=\"Whiskey poured in front of whiskey barrels\" width=\"1024\" height=\"512\" srcset=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Aleksei-Isachenko-photos-whiskey-barrels-1024x512.jpg 1024w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Aleksei-Isachenko-photos-whiskey-barrels-300x150.jpg 300w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Aleksei-Isachenko-photos-whiskey-barrels-768x384.jpg 768w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Aleksei-Isachenko-photos-whiskey-barrels-1536x768.jpg 1536w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Aleksei-Isachenko-photos-whiskey-barrels-1480x740.jpg 1480w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Aleksei-Isachenko-photos-whiskey-barrels.jpg 1800w\" sizes=\"auto, (max-width: 767px) 100vw, 532px\" \/><\/span><\/p>\n<p><span data-contrast=\"none\">Until the 18th century, people used <\/span><span data-contrast=\"none\">bitters for drinks<\/span><span data-contrast=\"none\"> as natural herbs to treat conditions such as stomach pain and seasickness. Today, bitters is found in several alcohols: quinine-based aperitifs, but also spirits aged in new wooden barrels such as bourbon or cognac.\u202f<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Vermouth also has bitterness, provided by phenolic compounds (mainly catechin and epicatechin) present in stems, skins and grape seeds.\u202f<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">How to drink <\/span><\/b><b><span data-contrast=\"none\">bitters for cocktails<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2013 size-large\" src=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Ivan-Pantic-bitter-collins-1024x512.jpg\" alt=\"Bitter Collins poured into a highball glass\" width=\"1024\" height=\"512\" srcset=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Ivan-Pantic-bitter-collins-1024x512.jpg 1024w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Ivan-Pantic-bitter-collins-300x150.jpg 300w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Ivan-Pantic-bitter-collins-768x384.jpg 768w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Ivan-Pantic-bitter-collins-1536x768.jpg 1536w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Ivan-Pantic-bitter-collins-1480x740.jpg 1480w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_Ivan-Pantic-bitter-collins.jpg 1800w\" sizes=\"auto, (max-width: 767px) 100vw, 532px\" \/><\/p>\n<p><span data-contrast=\"none\">In a cocktail, there are two ways to bring bitterness to your drinks: &#8220;ready-to-drink Bitters&#8221; and &#8220;concentrated Bitters&#8221;.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">Ready-to-drink bitters\u00a0<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">Ready-to-drink bitters can both be used as an ingredient in a cocktail and also be enjoyed plain on ice before or after a meal, with aperitif or digestive virtue. This is, for example,\u202f<\/span><span data-contrast=\"none\">Campari<\/span><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">Concentrated bitters<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1350 size-large\" src=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/06\/92.Winter-Manhattan_Canva_Joshua-Resnick-Sazerac-1-1024x512.jpg\" alt=\"Winter Manhattan with lemon twist in tumbler\" width=\"1024\" height=\"512\" srcset=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/06\/92.Winter-Manhattan_Canva_Joshua-Resnick-Sazerac-1-1024x512.jpg 1024w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/06\/92.Winter-Manhattan_Canva_Joshua-Resnick-Sazerac-1-300x150.jpg 300w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/06\/92.Winter-Manhattan_Canva_Joshua-Resnick-Sazerac-1-768x384.jpg 768w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/06\/92.Winter-Manhattan_Canva_Joshua-Resnick-Sazerac-1-1536x768.jpg 1536w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/06\/92.Winter-Manhattan_Canva_Joshua-Resnick-Sazerac-1-2048x1024.jpg 2048w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/06\/92.Winter-Manhattan_Canva_Joshua-Resnick-Sazerac-1-1480x740.jpg 1480w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/06\/92.Winter-Manhattan_Canva_Joshua-Resnick-Sazerac-1-760x380.jpg 760w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/06\/92.Winter-Manhattan_Canva_Joshua-Resnick-Sazerac-1-scaled.jpg 2000w\" sizes=\"auto, (max-width: 767px) 100vw, 532px\" \/><\/p>\n<p><span data-contrast=\"none\">This type of bitters is much more concentrated, with a very strong bitter flavor. Concentrated bitters for cocktails are the main ingredients in drinks such as the famous Manhattan and Sazerac. They are very versatile and there are many varieties with different aromatic profiles (aromatics, citrus fruits, herbs, nuts&#8230;).<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">Why use bitters in a cocktail?<\/span><\/b><span data-contrast=\"none\">\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">For two main reasons: to balance a cocktail, or complicate it (in a good way).<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">Bitters to balance a cocktail<\/span><\/b><\/h3>\n<p><span data-contrast=\"none\">Balance is one of the terms that bartenders and cooks regularly use to define the ideal tension between different tastes. For example, acidity and sweetness are directly opposed. When sugar dominates acidity, cocktails can be perceived as disgusting and heavy.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Conversely, drinks that are too sour can be unpleasant. But it is also possible to counterbalance the sugar of a cocktail via bitterness. And if your cocktail is too bitter, it is possible to rebalance it via salty, with a saline solution for example.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">Bitters to complicate a cocktail<\/span><\/b><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2014 size-large\" src=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_bhofack2-jungle-bird-1024x512.jpg\" alt=\"Jungle bird cocktail with a jigger\" width=\"1024\" height=\"512\" srcset=\"https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_bhofack2-jungle-bird-1024x512.jpg 1024w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_bhofack2-jungle-bird-300x150.jpg 300w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_bhofack2-jungle-bird-768x384.jpg 768w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_bhofack2-jungle-bird-1536x768.jpg 1536w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_bhofack2-jungle-bird-1480x740.jpg 1480w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_bhofack2-jungle-bird-760x380.jpg 760w, https:\/\/www.themixer.com\/en-uk\/wp-content\/uploads\/sites\/3\/2022\/07\/239.-Bitters_Canva_bhofack2-jungle-bird.jpg 1800w\" sizes=\"auto, (max-width: 767px) 100vw, 532px\" \/><\/p>\n<p><span data-contrast=\"none\">Adding bitterness to a cocktail does not necessarily mean that it will have a strong bitter flavor. Bitters make it possible to highlight other flavors and give the drink more depth.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><span data-contrast=\"none\">For example, in the Jungle Bird, a tiki cocktail, the addition of a bitter brings complexity to the recipe:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"6\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:1080,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">45 ml of Rum<\/span><span data-ccp-props=\"{&quot;335559739&quot;:300}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"6\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:1080,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">15 ml of\u202f<\/span><a href=\"https:\/\/www.campari.com\/en-gb\/our-products\/campari\/?utm_source=referral&utm_medium=website\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Campari<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"6\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:1080,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">45 ml of pineapple juice<\/span><span data-ccp-props=\"{&quot;335559739&quot;:300}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"6\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:1080,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">15 ml of lime juice<\/span><span data-ccp-props=\"{&quot;335559739&quot;:300}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"6\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:1080,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">12.5 ml of sugar syrup<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Long relegated to the background, bitters for drinks are finally returning to the forefront. In fact, consumers are rediscovering and learning to appreciate this flavor again, thanks to the increasing popularity of a flagship cocktail that appeared in the early 2010s in France: Ap\u00e9rol Spritz.\u00a0 What is bitterness?\u00a0 &nbsp; When we talk about bitterness, we [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":1916,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[6],"tags":[26],"class_list":["post-1912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learn","tag-bitter"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>All You Need to Know About Bitters for Cocktails<\/title>\n<meta name=\"description\" content=\"Some say bitter is better. 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